Microsoft are planning to launch a new “cloud” operating system late next year that will co-ordinate software inside the computer with software available on the internet. The world has changed and the market has moved on from desk top computing. Today the market uses all sorts of different types of internet-connected devices, such as smartphones and mini laptops, which in many cases use programs located on a server rather than on the device itself. Competitors of Microsoft already offer this type of computing and the question is ‘will Microsoft be able to maintain its advantageous market share as its software monopoly is eroded?’
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